Employee Engagement Activities

Here is another guest post by MKB and Anchor Advisors. Save the date for their seminar on this topic in Chicago on June 30, which should serve to monetize your team building and employee engagement practices.

Marketing isn't always a high priority for some business owners because they can feel intimidated, even defeated by it. They understand sales – but marketing? What's it for? Why do you do it? And when you only turn to marketing to pull you out of a slump and then it doesn't deliver, we can see how you could feel like that.

But marketing is just like any other part of your business – it requires strategy and then the tactics to implement the strategy. What often happens is that business owners come up with the tactics, but not the strategy. And therein lies the problem!

Marketing and selling smart is imperative in a tight economy.

Are you getting the most out of your sales and marketing efforts? How do you optimize your operations for today in preparation for an upturn in the future? How do you derive maximum return for your spend?

When marketing and sales teams are on the same wavelength so many good things can happen. We more quickly find the pitches and offers that work for our ideal clients; we close more sales faster and everyone wins.

Want to explore this topic further? Come see Brad Farris and Suzanne Voce speak on "How to Leverage your Brand, Optimize Marketing and Improve your Sales Closing Ratio in a Recession Economy" on Tuesday, June 30, from 7:30 to 9:30 am.

Click here for more info.

Brad Farris works with business owners to help them to clarify their purpose, identify better people, develop repeatable processes and track key performance measures that help them to grow their business. Find out more here.

Suzanne Voce and the team from MKB help organizations perform better and reach growth goals faster. We help position companies for top-line growth, translate vision, value and engage actionable results by devising smart strategies and tactics. Suzanne will also be sharing insight from global CMO's and illustrating effective solutions through case study success stories.