Study: Poor Employee Engagement in Recession Could Mean Higher Turnover When Conditions Improve

Monday, June 29, 2009 by Mark Harbeke

Supporting the thesis our Chairman, Ken Lehman, laid out in his recent editorial on "sharing the pain," Susan Heathfield on About.com's HR site blogged this weekend about new research from Harris Interactive which finds that employers who act on their advantage in this recession and mistreat their employees could face a talent deficit when the economy picks up.

Here are some key findings Heathfield cites that support this conclusion:

  • 54% of employed Americans say they're likely to seek new employment once the economy improves.
  • This figure jumps to 71% among the younger, 18-29 set.
  • Perhaps most telling, over half of the employees who are willing to accept a pay cut to keep their job would agree to a decrease in salary of 10% or more.

This last point speaks to the employee concessions our chairman addressed in his editorial I mentioned above that employers, especially small organizations, should consider as part of their strategies for improving employee retention.

The question small business owners and leaders should be asking themselves is, Is it better to see lower expenses now, or find ways to keep our people, whatever it takes, and save on recruiting and training costs later?  Judging by our recent article on the results of a survey on how our small business honorees are weathering the downturn and a separate poll of our website visitors, the folks in our network have opted overwhelmingly to take an all-in approach with the hopes of keeping their knowledge base intact when conditions improve.

Have your people practices for a productive workplace changed in this recession to focus on retention at all costs?

Photo credit: Mother in Chief

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Comments for Study: Poor Employee Engagement in Recession Could Mean Higher Turnover When Conditions Improve

Monday, July 6, 2009 by Derek Irvine, Globoforce:
Excellent post. I've written on the Globoblog several times about the importance of caring for employees and showing them how much they are valued (and how their efforts are contributing to the company's achievement of strategic objectives) are even more critical during this recession. Your best employees always have options, if not now, then when the upturn does eventually come. You certainly want to keep all employees engaged in the important tasks at hand today and, importantly, away from your competitors in the upturn. Only by targeting both can you ensure your competitive advantage. Most recently, I wrote on interpreting employee engagement results, pointing out what the CIPD is calling "stiff upper lip" syndrome -- employees reporting high engagement right now because they don't want to lose their jobs. But Towers Perrin and others are also showing underlying factors indicative of reduced engagement. Be careful how you read these numbers. http://globoforce.blogspot.com/2009/06/interpreting-employee-engagement.html
Friday, July 17, 2009 by Mark:
This is valauble feedback -- thanks, Derek. Along the lines of what you wrote about, our latest Workplace Perspectives column talks about the importance of sharing the recovery with employees if a company has rebounded from the recession. This can help keep top performers where they are in your company and not bailing to work elsewhere. See http://bit.ly/jNpZp

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